Our collaboration with PAX Coaching, a life and business coaching platform focused on transforming lives, began with designing a bold and vibrant brand logo inspired by the phoenix — a symbol of transformation and growth. This emblem established the foundation for the brand identity, which we developed through clear and cohesive guidelines. We brought the brand to life with engaging social media posts, a dynamic photoshoot of the owner, and professional brand documents, including brochures. Additionally, we designed, developed, and crafted content for the website to ensure it aligned with PAX’s mission. Every step, from logo creation to the final website, was aimed at connecting deeply with the audience and reflecting the true essence of PAX Coaching.