Our collaboration with Tradepedia, a platform that provides comprehensive learning and mentoring programs in trading, focused on enhancing their digital presence across two key areas: their website and social media channels. We aimed to elevate Tradepedia by improving content quality and user experience through strategic website enhancements and a complete design revamp. Simultaneously, we developed a customized social media strategy to amplify Tradepedia’s brand voice, creating engaging content and running targeted paid advertising campaigns across various social media platforms. Our efforts aimed to boost Tradepedia’s online visibility, reinforce its brand identity, and build stronger & lasting connections with the target audience.