Two of our favorite AI Influencers:
Imma is an AI influencer based in Japan who has worked with Amazon, IKEA, and some big fashion brands as well. If you just scroll through her photos, you will notice just how realistic her features are. Her content is extremely diverse and appealing to users. She currently has over 330K followers … so that speaks for itself!
Miquela is an AI influencer who is involved in activism and is particularly an advocate of the BLM (Black Lives Matter) movement. She uses her platform to spread awareness on issues such as the former, among many other important topics as well. She has released her own music videos as well and has collaborated with various brands, including Calvin Klein, Prada, and Samsung. She has 3M followers and is – so far – the most popular AI influencer.
AI Influencers VS. Real Influencers:
So far, AI influencers have attracted gurus from the fashion world – from international fashion houses to more local streetwear brands.
Now, AI influencers may seem cool and all, but not everyone is a fan of them. Though you have major supporters, especially those who believe in the power and future of AI, there are some people who are quite skeptical about the whole idea. They believe AI influencers are missing that “human” element, a feat that no robot could actually attain to the fullest. They also believe that there is no way an AI influencer could actually “influence” users as a real human could. And if we truly think about it, there is a bit of truth to that. To give just one example, if we look at the world of cosmetics, there is no way an AI influencer could give an authentic review of a product, even if the team behind the influencer does the actual work – which might be the case in reality.